Northumberland residents encouraged to complete ‘Buy Local’ survey

survey_dudeCobourg, ON – December 2, 2014 – A group of local organizations is encouraging all Northumberland residents aged 14 and over to take five minutes to complete an online survey.
Prosper In Northumberland—a committee of local media, government, commerce groups, and business owners— has launched this survey to better understand the shopping habits of Northumberland residents. Results will be used to inform a ’Buy Local’ campaign that the group plans to launch in 2015.
“Throughout North America, Buy Local campaigns have proven successful in rallying consumers around the importance of investing in their communities,” stated Nancy Allanson, Prosper In Northumberland committee member and Executive Director of the Trent Hills and District Chamber of Commerce. “When you spend money at home, you are supporting local jobs and families, and a reinvestment of much of that money elsewhere in the community. This survey will help us better understand what factors motivate Northumberland residents to spend their dollar close to home. It will help us achieve greater impact with the campaign.”
Residents interested in completing the online survey are encouraged to visit http://www.surveymonkey.com/r/shopnorthumberland. Hard copies are also available at the Brighton – Cramahe Chamber of Commerce, the Northumberland Central
Chamber of Commerce, the Port Hope & District Chamber of Commerce, and the Trent Hills & District Chamber of Commerce. The survey closes January 9, 2015.
“Local businesses are part of the very fabric of any vibrant community,” stated Dan Borowec, Director of Economic Development and Tourism for Northumberland County. “We have a thriving entrepreneurial spirit in Northumberland County. A Buy Local campaign will help to bring our businesses and residents together to reinforce both the health and wealth of our communities.”
For more information about the activities of the Prosper in Northumberland committee, visit http://www.prosper-in-northumberland.ca.